CORPORATE SOCIAL RESPONSIBILITY

WOMEN EMPOWERMENT PROJECT OF SINGER INDIA

Bringing Underprivileged Women into the Mainstream Of Development

Women are the real architects of society and as such their empowerment is one of the important goals for increasing and improving the social, economic strength of women as well as society.

What we take from the community, we must give back to it

For women from the weaker sections of society, a vocational skill like sewing holds an important alternative as they can set up a sewing machine set up in their homes and cater to making clothes for their family and neighborhood while still continuing their roles as traditional homemakers.

As part of Singer India’s Corporate Social Responsibility Programme of Ek Nai Pehchaan(GIVING A NEW IDENTITY ), Singer India has committed itself to aggressively aiming to uplift women from the weaker sections of society who are Coming from the slums and lower-middle strata, these women are generally unemployed, school drop-outs and widows.

Singer India is engaged in running many Skill Development Centres either directly or through associations with other Corporate Organisations & NGOs to provide women with vocational training in order to help them learn the skill of sewing.

The Singer skill centres are equipped with the latest industrial machines – all part of the training course aimed at making women embrace work in garment factories.

These Centres have proved to be a blessing for women as they have gained a lot of confidence after taking Singer’s three months Certificate and six-month Diploma courses.

The students also get the opportunity to attend exposure workshops at the factories of leading designers where they associate with them and learn how to craft designer outfits.

Sewing Hope – Skilling Prison Inmates

Prisons are not punishment centres, but places for reformation.

Sewing Hope is another initiative Singer India has taken to skills prison inmates both men and women at special sewing classes established in some prisons.

The prison inmates are given exclusive attention in terms of imparting them with sewing skills so that they can earn their livelihood in an honest manner after their term ends. The vocation also helps the inmates channel their aggression into positive energy.

Association with Delhi Police

Singer is proud to get associated with Delhi Police to support their Mask Making Initiative for the frontline warriors of our nation. To support the cause, Singer, donated 30 Sewing Machines to Delhi Police to make masks for the police personnel and aid them in their fight against COVID-19.

On this occasion, Mr. Rajeev Bajaj, in his special message to Delhi Police said, “Each one of us should contribute in these circumstances and doing our bit, Singer is proud to donate sewing machines to Delhi Police in their extraordinary initiative of Mask Making for the Police Personnel and needy persons and Singer salutes and appreciate the untiring efforts of the Police Force as COVID frontline warriors.”

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GOVERNANCE

Every year, the CSR Committee will place for the Board’s approval, a CSR plan delineating the CSR programs to be carried out during the financial year and the specified budgets thereof. The Board will consider and approve the CSR Plan with any modification that may be deemed necessary. The CSR Committee will assign the task of implementation to the management group led by the Managing Director who will in turn report to the CSR Committee on progress as such frequency as the CSR Committee may direct. At the end of every financial year, the CSR committee will submit its report to the Board.

DIY masks to prevent Covid-19

With the outbreak of Coronavirus (COVID-19) pandemic, the issue that came to forefront is the shortage of face mask.
Soon after the health experts announced the use of hygiene products such as hand sanitizers and face masks, the public is finding it difficult to procure masks.
To address the above issue of short supply of masks ,we have come up with a DIY video showing a simple way to make cotton fabric face mask right at your home using sewing machine. Singer hope it will help those in urgent need of masks.

During the current challenging times, helping the community in which we operate is not only the need of the hour but for SINGER, it has been a noble call. As part of our humanitarian efforts  to help ease the health situation, Singer Skill center students and teachers have taken the initiative of making & distributing  (fabric) masks for the needy as masks are in short supply. 

Moreover, we have come up with a small video to share our happiness in letting you all know that our mask-making efforts have found excellent support from our volunteer groups across local communities & people have teamed up to help SINGER in this humble cause. It gives us a great sense of satisfaction to see families who teamed up to make masks using SINGER Sewing machines & distribute them to the people who need them.

Also, our heartfelt gratitude goes to the Healthcare fraternity  & other authorities doing their best to fight the spread. We urge one & all to stand united to help each other is these difficult times.

For more details, Please drop us an email at- asarna@singerindia.net